Mô tả công việc
Marketing Analyst responsibilities include tracking advertising costs, researching consumer behavior and exploring market trends and opportunities. To be successful in this role, you should have experience with PPC campaigns and be comfortable with processing and analyzing marketing data.
Ultimately, you will help us ensure we spend our marketing budget efficiently and we target our audience through successful campaigns.
- Analyze sales funnels and customer intent
- Measure ROI of online and offline advertising campaigns
- Report on marketing KPIs like leads, conversion rates, website traffic and social media engagement
- Track email campaign metrics (delivery, open, click-through rates)
- Monitor budget distribution and performance of paid ad campaigns
- Conduct competitive research and analyze benchmarking data
- Recommend website and campaign optimizations
- Research and implement marketing tools to support our promotional projects (automation software, social media scheduling etc)
- Work closely with sales and marketing teams to identify opportunities for new client acquisition
Yêu Cầu Công Việc
- Demonstrable experience leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
- Solid knowledge of website analytics tools (e.g., Google Analytics)
- Experience in setting up and optimizing Google Adwords campaigns
- Strong analytical skills and data-driven thinking
Ưu tiên với ứng viên
Tại sao ứng viên nên ứng tuyển vào vị trí này
- A clear development roadmap, provided professional training to develop yourself and your career
- Huge responsibilities from Day 1. Be the owner of your own learning curve. The possibilities are limitless and depend on you
- You get to work in a very dynamic environment and be part of an international team
- You will get to have involvement in developing a brand-new products from scratch alongside a talented team
- We do offer health insurance.
- Flexible working hours, 5 work days per week, 15 annual leave days.
- Salary review based on performance upon request.
- Unlimited potential for career growth because we are small and fast growing.